Your online marketing strategy should have onsite SEO, offsite SEO, blogs, newsletters, and social media. These need to be used correctly and consistently. If it is not consistent then your brand is not consistent. When you maintain a reliable online presence, consumers know where you are, what you are doing and hence when they are in the market to buy that particular product or service they will come to you. Continue reading “Online Marketing – how to use it effectively in business”
I’ve worked in the advertising industry for many years and everybody is trying to get the best they can for their business; advertising, marketing, sales strategies, and PR tools. What I’ve come to learn from working with my own clients and for myself is that there are many techniques and tactics you can use to get free advertising, PR and marketing. Continue reading “How to advertise your product or service for free”
This client signed up for ‘increase your sales’ service. They already had an E- Commerce website. I have been in touch with this client for over one and a half years to two years. When we first were in contact he realised he had to increase his online presence for the business. Over time I showed him what we produced, what we did for our clients, and in February of this year he signed up for the ‘increase your sales’ service. Continue reading “Clonmel Motors Cycles, E- Commerce Website, Planning”
A business blog is a fantastic online marketing tool if used correctly.
It’s the easiest way to communicate your business concept to the viewer in the shortest possible time. Use your blog to let customers know what is happening within your business at the moment. Business blogging via video is definitely the way forward for any company. Continue reading “Business blog”
Important factor of off-site search engine optimization is an external linking.
This process improved the ranking in search engines and also improves page ranking (from 0 – 10).
Finding new customers is obviously a hot topic when it comes to any business. We are all actively seeking to develop and expand our current client base on an ongoing basis. Developing a new customer base is a skill that I myself have acquired over some time. Continue reading “New customers”
Someone once said that cold calling is not about pushing a product or service. Cold calling is about planting seeds of memorable information within your prospective customers. For me personally I found it quite challenging in the initial stages. Having spoken with different people from varying industries it is clear that there is a lot of stigma attached to the words ‘cold calling’. For many it amounts to this; some stranger on the phone pressurizing me to buy their product or subscribe to a service. Continue reading “Cold calling made simple”
At times, it can be quite difficult to manage all the key areas within a small business. If I could give one piece of advice for small businesses, it would be to make sure that your brand marketing and your core message are clear. I was doing some marketing business basics with a customer of mine recently. Continue reading “Marketing – Small Business 1”